SEO is the process of acquiring traffic from the free, organic search results on search engines –namely Google. SEO is critical to your website and ultimately the success of your business. Let’s be honest – what’s the point of having a great website if nobody can find it?!

Here are some quick tips to boost your SEO:

Relevant Content. Search engines crawl for relevant content on your website – i.e. page titles, descriptions, blogs, updated pages etc. Keep your content up to date and relevant and you will rank higher in search engines.

Page Titles. Page titles are an important on-page SEO element – second only to the content. The page title is the main text that describes what your page is about. It needs to be an accurate description of your page’s content.

Consistency. Are you being consistent with the specific terms that you’re optimizing for? You can achieve this by targeting keywords that will drive traffic to your site.

Blogs. Did you know 81% of businesses consider their blogs to be an important asset to their businesses? Optimized blogs provide an influx of fresh content that helps to engage users and boost your ranking.